To results
Pay Z
Studied in-store shopping habits, redesigned the app, boosted checkout conversion, and designed payment terminal
  • Duration
    2019 — 2020
  • Role
    Product designer
  • Work & Impact
    • Designed payment app UI/UX
    • Built app-terminal flow
    • Tested in-store usability
    • Developed terminal design
    • Researched shopper behavior
    • Created brand identity
    • Optimized checkout conversion
  • Key Highlights
    • ₽23 million in funding
    • Offline+online flow design
    • Product design: digital & physical
Selected clients
Project in media
vc.ru
FRII has already invested 2.5 million rubles in the project initially.
habr.com
The Pay-Z app brings the 'smart store' concept to life by removing the biggest pain point—queues
Rusbase
FRII will invest 20 million rubles as seed funding in Pay-Z, a checkout-free shopping solution for retail stores
App
Payment terminal